o Follow the instructions based on decision to complete the Strategic Plan or Alternative Capstone Project:
Strategic Plan, Part 1: Environmental Scan
You will perform an environmental scan for your target company.
Choose an organization according to the following:
Write a 1,050-word minimum environmental analysis in which you include the following:
Format your paper according to APA guidelines.
Click the Assignment Files tab to submit your assignment.
Alternative Capstone Project with Live Client NOT
Although you are working as part of a group, you will need to submit each section of this assignment as an individual assignment as well as enter it into BizGear®. Each individual of the team will submit an identical assignment into the Individual Assignment Files tab.
Note: Please take notice you may not use all of the sections of the BizGear® outline. You can edit and remove unused sections within the software. Use only those sections that are relevant to the client problem and solution. Feel free to add sections as appropriate to your client.
Select an actively operating business. No startups or self-owned companies. Complete the arrangement letter and have it signed by all parties. A template for the arrangement letter is provided.
Conduct an environmental scan on an external, general, and industry operating environment level.
Conduct local market research for your business.
Analyze your research data and draft for findings for your industry, market, and customer research.
Develop a 1,050-word minimum analysis considering your research and the following:
Format your assignment consistent with APA guidelines including citations and references.
Save the environmental scan research assignment for input into BizGear® in Week 3.
Format your paper according to APA guidelines.
Click the Assignment Files tab to submit your assignment.
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