The strengths, weaknesses, opportunities, and threat (SWOT) analysis will be the product of your work for this assignment. Select an organization or company relevant to your business idea for your SWOT analysis. In a PowerPoint presentation geared towards senior leadership of your organization, provide the results of your SWOT analysis and compare and contrast these results to a competitive company’s similar product or service. The results of the SWOT Analysis should also be included in the business plan.
You will need to:
o Internal Strengths
o Internal Weaknesses/Gaps
o External Opportunities
o External Threats
This presentation should be titled: SWOT Analysis. Incorporate appropriate animations, transitions, and graphics as well as “speaker notes” for each slide. The speaker notes may be comprised of brief paragraphs or bulleted lists. Support your presentation with at least three (3) scholarly resources. In addition to these specified resources, other appropriate scholarly resources may be included. Be sure to include citations for quotations and paraphrases with references in APA format and style where appropriate.
Length: 10-12 slides (with a separate reference slide).
Notes Length: 100-150 words for each slide.
For Part Two of this week’s assignment, you will continue to add to the business plan by focusing on the Organizational/Operation Plan section. For this section, please include the following information:
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